Global Marketing Automation Specialist

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Are you as passionate about PR & Communications as we are? Do you want to join a creative and fun marketing team? Good, we’re on the hunt for our Marketing Automation Specialist to join us at Mynewsdesk! You can be fresh off the boat with a relevant degree or have a couple of years experience. What matters the most is that you are passionate about marketing and that you are interested in tech and communication.

As our Marketing Automation Specialist you are responsible for the planning, execution and optimization of all email campaigns at Mynewsdesk. You will also be in charge of the planning and implementation for all Marketing Automation Journeys.

In this role you will work closely with the rest of the marketing team to ensure that the right strategy and initiatives are implemented to support Mynewsdesk’s continuous growth journey. To thrive and succeed in the role, you will need to be a self leader combined with a highly analytical approach to problem solving. You are a proactive self-starter looking for ways to challenge and improve the current set up.

We are looking for a go-getter personality with tons of positive energy and creative ideas. Someone that is tech savvy with communication skills!

  • Planning and execution of all global email campaigns using HubSpot
  • Implement, document and optimize the different marketing automation journeys
  • Define segmentation needs based on our personas and target audiences
  • Continuous A/B testing of emails
  • Manage marketing automation efforts and processes, proactively researching and implementing the latest best practises, strategies, and industry standards
  • Support essential marketing operations initiatives in HubSpot and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
  • Support the marketing team with other associated digital marketing duties.
  • Analyse and report on impact, efficiency and opportunities for optimisation
  • Come up with ideas, to rationalize and improve the work, and also implement them.

    KPI:s

    Overall team targets such as:

    • Marketing generated business
    • Customer and Revenue Retention goal

    Individual targets such as:

    • Email KPIs for example open rates, CTR and more
    • Enrollment in Marketing Automation journey
    • Closed business via emails and Marketing Automation journeys

    What we are looking for 

    • +1 years of experience working within marketing
    • Knowledge of Email Marketing and Marketing Automation
    • Business oriented and data driven
    • Self-leading, accountable and structured with attention to detail
    • True interest for creating business value
    • Drive and passion for constant improvement, a go-getter attitude
    • Superior communication skills, both written and verbal.
    • Fluent in Swedish and English, preferably another Nordic language. Danish is a big plus!


    Sounds interesting? Submit your application today! If you have questions regarding the role or what it is like to work at Mynewsdesk, please contact malin.indal@mynewsdesk.com

    Additional information

    • Remote status

      Hybrid remote

    Or, know someone who would be a perfect fit? Let them know!

    Stockholm

    Rosenlundsgatan 40
    118 53 Stockholm Directions View page

    Perks & Benefits

    All of our employees play an essential part in shaping our product and business - today and tomorrow. We want you to play a part too.

    • Agile working

      We like to bring people, processes and technology together, and we like to see you fail. And get up and try again. We encourage you to continuously find new ways and solutions: what works best for you and for the business?

    • Great collegues

      We support, challenge and inspire each other. That’s something we do on every day basis, both with co-workers and customers.

    • Creativity

      Embrace your creativity. We offer the creative freedom to develop new ideas and innovative thinking. That’s why we think that in combination with our agile mindset, this is a breeding ground for really great things!

    • Great conditions

      Enjoy all the big business benefits in combination with the spirit of a start-up. You will be challenged to excel professionally and have some great perks meanwhile.

    Workplace & Culture

    It’s not just a job, it’s so much more. Mynewsdesk is a creative workplace where we make the most out of your talents and what you’re good at. Our high is in people and their development. Mynewsdesk is a place for you to grow, both professionally and as an individual. As a company, we are growing too. We are looking for people to join our teams, to build, sell, market, administrate and facilitate the world’s leading PR platform.

     

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